How to Pre-Approve a Creator on Snapchat

 

Creator Pre-Approvals allow Creators to easily tag brands they’re collaborating with in Paid Partnership posts directly in the app. Additionally, brands are able to pre-approve any Creator, not just Snap Stars, to tag their Public Profile in their Paid Partnership posts via the web.

To add a pre-approved Creator to your Public Profile:

1. Log in to Ads Manager. Then click the navigation and select Public Profiles. 

2. Select a Public Profile then select Settings from the side navigation. 

   

3. Click Add Creator under the “Pre-Approved Creators” section.

   

4. Enter in the exact username of the Creator and assign a permission level, Brand Partner or Ad Partner.

   • Brand Partner: Allows a creator to tag the brand in organic content with the paid partnership tag. This content can remain organic, or can be turned into an ad.

   • Ad Partner: Allows advertisers to run an ad from the creators handle without pre-existing content.  This permission also includes the access of a Brand Partner permission.

5. Select the period of time you want them to have this Pre-Approved Creator permission. 

   • Pre-Approved Creators can tag your brand for paid partnerships without needing approval from you. When they tag your brand, it will show a paid partnership with your business.

6. Once you have entered the creator details you will be able to assign a permission level, Brand Partner or Ad Partner, as well as the duration of the permissions

7. Click Send Request to confirm.

   

   Please Note: A Creator will need to be re-invited once permissions expire.

   After a professional creator (non-Snap Star) is pre-approved, or if the creator you’re working with is already a Snap Star, the creators can proceed to publish Snaps with a paid partnership tag disclosing your partnership.

   Please Note: The creator will have the ability to post to the brand's Public Profile, but should not post to it unless they have been instructed to do so.