Best Practices for Campaign Timelines

In this lesson you will learn:

• Best practices for setting your campaign timeline

• Important information to consider when determining an appropriate timeline for your campaign

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What factors can impact my campaign timeline?

• Timezones: keep in mind, #paid HQ is in EST. So we'll need to factor in your timezone as a variable to the program's timeline.

• Specific creator requirements: depending on your handraise requirements, there may be more time needed between steps in the process.

• Shipping: we recommend shipping product directly to creators with priority shipping to save time. See all of our shipping tips here Best Practices for Shipping Product to Creators.✨

• Content Creation & Approval: content creation is dependent on the deliverables you've set for the campaign–this will affect the timeline. Respectively, review and approval are contingent on when content is delivered and when your team completes the approval process.

• Creator Licensing: We recommend that posts go live organically before we start Creator Licensing them through the creator handle. Also, depending on your goal, we'll need to ensure all of the steps on the checklist are complete before we can go live.📝

Always keep the above in mind when executing your campaign on #paid!