Everything starts with a brand signing up and creating a project on the #paid platform. When they do that, they tell us about which types of creators they want to work with, what type of content they're after, and what their budget is. We then identify creators on the platform that appear to be a good fit. We currently do that in two ways: identifying creators on our platform to send them an opt-in, and finding creators through our collaboration board.
Before you're able to get an opt-in, you must...
Getting an opt-in
We search through our network for creators that match brand campaigns based on type of content, age, location, follower size, engagement rate, CPE/V, and rate. If you are a top fit for that brand, you will be sent an opt-in to see if you are interested in working on that campaign. As of right now, most of our brand campaigns are for USA/Canada creators.
In your opt-in, ensure that you read all the qualifiers and answer truthfully. That is the information we use to present you as an option to the brand, and what they use to decide who to contract in their budget. An important part is the opt-in message that gets read by the brands. Stand out amongst other creators by sharing why you're a great fit for the brand. Click "I'm Interested" to show us you're ready to be presented to the brand. From there, it's up to the brand to decide who to contract (usually out of 15-30 options).
Applying on the collaboration board
We post some of our available campaigns on #paid’s Job Board. This gives you the opportunity to apply to campaigns that may not have gotten an opt-in for. We go through this list to see eligible options to then be sent an opt-in.